Dolomite Marketing Blog
The other day a potential client posed the question above. It wasn’t the first time, and it won’t be the last – of that I am sure.
And it’s a fair question. Many people’s concept of SEO is limited to content optimization, …
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It’s a question we hear all the time: how can SEO help my organization or business?
The short answer is: SEO can help you be found.
Great, But What Is SEO?
Since there’s plenty of confusion out …
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Beware, Google Analytics users!
Google Analytics is a great free tool that can provide tons of useful insights about how your website is performing, how users are interacting with your content, where you should focus your priorities, and much more.
Whether your website is in need of a refresh or you want to make sure it displays well on mobile devices (over 50% of global web browsing is now done on smartphones and tablets), if you’re ready to do a redesign now …
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Having worked in a wide array of marketing channels – both online and offline – we’ve got a good perspective on their relative effectiveness. Every marketing channel has its pros and cons depending on your goals, target audience, internal staff capacities and budget.
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As mentioned in our post about SEO being a Three-Legged Stool, Technical SEO is the first thing we look at when evaluating how to best optimize a website for maximum visibility in search engines.
Technical SEO can …
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What makes Search Engine Optimization (SEO) such a crazy topic is that there’s so much misinformed or plain old inaccurate information out there. Plus, with dozens of factors in Google’s search engine ranking algorithms (some say they number over 200), it’s more than a little complex.
It’s not much of a stretch to think of your website as the sign hanging outside your business’s front door.
When you build a website, you hire a designer to make your sign the most beautiful sign it can be. And most designers …
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Hello, good people!
Welcome to the Dolomite Marketing blog, where we share our approach, pro tips, and news about the organizations we want to raise up to help make the world a better place.
Educating people about what we do is an essential part of our work. Naturally, we freely share our expertise with our clients, and by way of staying true to our value of generosity we’ll be sharing our expertise with the “world wide interwebs” right here.
Please share your ideas and responses in the comments. There are tons of good ideas out there, so let’s work together to build and strengthen the communities we care about and the planet we call home.
Cheers!
Ben
PS – Feel free to contact us if you want to learn more about any of the topics addressed here, or if there’s a particular topic you’d like us to explore.
Header Photo Credit: Ben LeFort